I've been doing a lot of thinking lately. Evaluating my life and looking at what is next for me in the big picture. I've been told it's something that happens when you reach middle age and I even learned about it while studying developmental psychology. So, what have I been thinking about? I'm glad you asked!
I've been thinking about all the people out there who want to make a difference in the world but who have no idea how to run a business. I see companies forming and making a lot of money around this market. Because yes, you want to make a difference, yes you've chosen to do it through your own busines and yes, you also want to eat and pay the bills!
In my world, I've learned to do what I love, what brings me joy, or suffer the consequences! So how can people who have found their joy, their purpose and their passion, focus on their joy if they are bogged down and trying to "run" a business. Now they have to be experts in marketing, relationship building, strategic planning plus a WHOLE lot more. Very little about working on your business actually has to do with doing what brings you joy. At least in the traditional business world.
I used to buy into the traditional rules of business. And while I still think there are some truths to business I'm slowly shifting that thinking and wondering what is possible if we get together and change things. I recently read a story about a business owner in Seattle who raised the minimum wage at his company for EVERYONE to $70,000 per year. http://www.nbcnews.com/nightly-news/seattle-business-owner-raises-minimum-pay-70-000-n341546
He took a pay cut to $70,000 so that his employees could actually make a decent amount of money and have a chance at making something out of their lives. I LOVE THAT. Why does 1% of the population need 90% or more of the world's wealth? I'm not talking about handing out money for free to people who aren't working hard for it. I'm talking about social responsibility and giving everyone a fair chance. I'm talking about not valuing what one person does over another's when they belong to a team. Now that is something I can really believe in and find joy in!
So what does that have to do with the solopreneur who is struggling to share their passion with the world? It's the idea of cooperative business. A business where people partner together, each bringing their joy, passion and meaning to the table to create a whole. It's how companies like Westjet and Vancity operate, where the employees are owners. So, why couldn't you create a business where everyone is an owner? From the CEO to the receptionist greeting people at the front. Everyone using their gifts to create a socially responsible enterprise.
Something to think about isn't it?